Budgeting app · Store listing example

Penny: a budgeting app's store listing, slide by slide.

Soft green, a short promise with one highlighted word, and a lifted card that pulls the key number out of the screen. The same five screens become a second, bolder set for Google Play.

Open this set in the editor

Fictional product · Made with the App Store editor · Export follows your plan

  1. Penny App Store screenshot 1: Money that makes sense.
  2. Penny App Store screenshot 2: Every dollar, planned.
  3. Penny App Store screenshot 3: Reach goals faster.
  4. Penny App Store screenshot 4: Know where it goes.
  5. Penny App Store screenshot 5: Take control today.

It starts with five ordinary screenshots.

Nothing in the app is redrawn. The set frames the same screens, gives each one a single headline and pulls the most important detail forward, so the listing reads as a story instead of five captures.

  • Penny raw screenshot: Home

    Home

  • Penny raw screenshot: Budget

    Budget

  • Penny raw screenshot: Goals

    Goals

  • Penny raw screenshot: Insights

    Insights

  • Penny raw screenshot: Accounts

    Accounts

Why each slide earns its place.

A store listing is read in order, and the opening slides do the most work: depending on their orientation, the first one to three can appear in App Store search results. Each slide here has a single job.

  1. 01

    The hook

    Money that makes sense.

    The first slide carries the promise, the rating and the one number people care about: what is left to spend.

  2. 02

    The main feature

    Every dollar, planned.

    The budget screen proves the promise. The lifted card repeats the key figure so it still reads when the slide is small.

  3. 03

    The payoff

    Reach goals faster.

    Goals turn a budget into a reason to stay. The card pulls one goal forward, so the slide is about a trip, not a table.

  4. 04

    The insight

    Know where it goes.

    A chart and one plain sentence. The highlighted number tells the story before anyone reads the chart.

  5. 05

    The close

    Take control today.

    The last slide answers the worry that stops a download, connecting a bank, and ends on the action.

The same screens, redesigned for Google Play.

For Google Play the five screens get a bolder treatment: one giant figure per slide on deep plum, a Pixel frame and a small data chip. Same app, a different first impression.

  1. Penny Google Play screenshot 1: $1,284 left to spend. No guessing.
  2. Penny Google Play screenshot 2: $0 left to assign. Every dollar works.
  3. Penny Google Play screenshot 3: $8,950 saved toward your goals.
  4. Penny Google Play screenshot 4: 22% less spent on dining out.
  5. Penny Google Play screenshot 5: 1,000+ banks connect in seconds.
Open the Google Play set

Make this example yours.

  1. 01

    Swap in your screens

    Open the set in the editor and replace the five sample screens with your own screenshots. The frames and layout stay in place.

  2. 02

    Rewrite the headlines

    Keep one idea per slide. Change the words, colours and fonts until the set sounds like your product.

  3. 03

    Export for your store

    Choose the Apple or Google Play sizes your release needs, export, and check the files against the current store requirements.

Choose the setting for the job.

Three editable examples, each with a different use. The product screens are fictional; the mockup and export workflow are real.

Your app in someone’s hand

Your app in someone’s hand

For a landing page, editorial feature or portfolio: show what the app feels like in use.

Open this mockup
One product across desktop and mobile

One product across desktop and mobile

For a responsive product case study: show the desktop workflow and its mobile companion together.

Open this mockup
A phone that fits your website

A phone that fits your website

For a landing-page section with its own colour: let the website supply the background.

Open this mockup

See how to use and export each example →

Before you build.

Can I edit this example?

Yes. Open the Penny template in the editor, replace the sample screens with your own screenshots and rewrite the headlines. Colours, fonts, frames and backgrounds can all be changed.

Is Penny a real app?

No. Penny is a fictional product made to show the template. The template, the editor and the exported files are real.

Which sizes can I export?

You choose the Apple or Google Play sizes your release needs when you export. Free exports one size and one language at a time with a watermark; the Launch Pass and Pro export the sizes and languages you pick together, without the watermark on images.

See the Pulse example: a fitness listing with one loud idea per slide →