Screenhance

Product Hunt Launch Video

Show the product working from one screen recording, edit it in your browser from a template, then export an MP4 for YouTube and add the full video URL to your Product Hunt gallery.

Olivia RhyePhoenix BakerLana SteinerDemi WilkinsonDrew Cano
4.9

Loved by 2,000+ creators

Why Product Hunt launches lead with a video

Product Hunt lets makers add a YouTube video to the launch gallery. That is useful when motion proves the value faster than a still image: a workflow, an interaction, an animation, or the before-and-after result of using the product.

The video should earn its place. Lead with the real product, keep the story focused on one valuable job, and make the result readable without relying on narration. A slow logo animation or generic trailer adds less than a concise demonstration.

Make the video from the same capture and brand system as the rest of the launch set. Export the MP4, upload it to YouTube before launch, and add its full URL to Product Hunt. Then reuse that capture for your Product Hunt gallery images so the whole launch looks like one set.

What a Good Launch Video Does

Shows the outcome first

The result of using your product lands in the first 3 seconds. No logo intro, no loading screen, no build-up.

Runs under 60 seconds

Long enough to show the core loop, short enough that people finish it. Every second should earn its place.

Reads with sound off

Most people scroll the gallery muted. On-screen labels carry the story so narration is a bonus, not a requirement.

Uses your real product

A screen recording of the actual UI, not a slide deck about the product. Realism is what converts.

Is ready on YouTube

Upload the finished MP4 ahead of launch, keep the video public or unlisted, and add the full YouTube URL to the gallery.

Matches the gallery

Same brand background and frame as your slides, so the launch reads as one coordinated release.

Want the full breakdown, including the launch-day timeline? Read the Product Hunt launch video guide.

How It Works

Move from source material to a polished launch asset without rebuilding the design in another tool.

Step 1

Start from a template or blank

Choose a visual template, a store-listing set, a Launch Kit, or an empty canvas for full control.

Step 2

Build the complete composition

Add screenshots, photo scenes, device frames, text, icons, annotations, backgrounds, layers, and motion in the browser editor.

Step 3

Export for the real destination

Download PNG, WebP, JPEG, GIF, WebM, or MP4, or export organized iOS, Google Play, and Chrome screenshot ZIPs.

Why Choose Screenhance?

Screenhance covers the full path from a raw screenshot or screen recording to coordinated, editable launch assets.

113 frames + 170+ photo scenes

Use current device frames, stylized treatments, or photorealistic placements across phones, tablets, laptops, watches, TVs, print, apparel, and outdoor media.

180+ visual templates

Start with a complete composition for mockups, Product Hunt, OG images, website heroes, Play feature graphics, or Chrome Web Store promo assets, then edit every layer.

Store-listing sets and localization

Create iOS, Google Play, and Chrome Web Store screenshot sets from 100+ set templates, edit localized copy across 16 languages, and export organized PNG ZIPs, including fastlane-ready iOS folders.

Motion and product video

Animate layers with 18 motion styles and export GIF or WebM, or record and polish a product demo in Studio with frames, cursor motion, captions, audio, and MP4/WebM export.

One Capture, Every Launch Format

Product Hunt gallery video

A concise product demonstration hosted on YouTube and added to your launch with its full URL.

Launch tweet MP4

A tweet-ready clip of your core interaction to post the moment you go live.

Landing page hero clip

A 16:9 loop of the product moving, above the fold on the site you send launch traffic to.

App Store preview

Shipping to the App Store as well? Reuse the capture for the store preview via the app demo video maker.

Also making an app? The app demo video maker exports the same capture at App Store preview sizes.

Frequently Asked Questions

Do I need a video for my Product Hunt launch?

No. A video is optional, but it can help visitors understand a product whose value is clearer in motion than in still screenshots. Product Hunt supports YouTube videos in the gallery, so the practical test is whether a short product demonstration adds information your images cannot.

What format should a Product Hunt launch video be?

Product Hunt currently accepts video through a full YouTube URL rather than a direct MP4 upload. Export your finished video from Screenhance, upload it to YouTube ahead of launch, make sure it is not private, and paste the full URL into the gallery. The 1270 by 760 recommendation applies to gallery images, not the hosted video.

How do I make a Product Hunt video without editing skills?

Record a short screen capture of your product, then drop it into a Screenhance launch template. The frame, background, padding, captions and zoom controls are ready in a focused visual timeline. Adjust the important moments, then export.

Do I need a Mac or a paid desktop app to make it?

No. Screenhance runs in the browser on Mac, Windows, and Linux. Recording works on Chromium desktop, and you can edit and export anywhere. You are not locked into a macOS-only tool, and there is nothing to install.

How much does a Product Hunt launch video cost to make?

You can record, edit and preview a watermarked video for free. Clean MP4 export without the video watermark is included in Screenhance Pro at 12 dollars a month or 99 dollars a year. The 6 dollar Launch Pass removes watermarks from image exports only, so it does not remove the video watermark.

Can I make the whole Product Hunt gallery here too?

Yes. The launch video and the still gallery images come from the same capture and brand kit. Build the slides with the Product Hunt gallery generator and the video with this door, so your launch-day gallery looks like one set instead of four ad-hoc assets.

When should the launch video be ready?

Have it finished the week before launch, not launch morning. Product Hunt days start at 12:01 am Pacific, and you want the gallery and video locked before you go live so you can spend launch day replying to comments, not re-exporting media. See our launch checklist for the full timeline.

✦ New · Launch Kit

Need the rest of your launch set?

Launch day needs more than a gallery. You'll also want matching App Store & Play screenshots, an OG image, and a website hero. Upload your screenshots once and Launch Kit generates them all, on-brand and matching.

Launch Day, Now It Moves

Turn one screen recording into your Product Hunt launch video, hero clip, and launch-post MP4. Edit in your browser, then upload the finished video to YouTube for your gallery.