Write and apply AI captions for store screenshots

Give the caption writer useful evidence

AI captions can inspect the screenshots attached to the current slides and use the product context you enter. It cannot infer an accurate benefit from a login screen, an empty state or vague product description, so prepare the set before generating copy.

1. 1Put the slides in story order and attach the correct product screenshot to each one.
2. 2Add a caption text element to every slide that should receive a suggestion; slides without caption text remain unchanged.
3. 3Open AI captions, enter the real app name and describe the audience and outcome in one or two concrete lines.
4. 4Check the count shown in the panel: it tells you how many slides have screenshots the caption writer can inspect.

Review and apply suggestions selectively

1. 1Generate the suggestions and read them beside the matching slide rather than as one detached list.
2. 2Rewrite any line that claims more than the visible screen proves. Prefer a specific outcome such as “Plan the week in seconds” over a label such as “Calendar view.”
3. 3Select only the captions you want and choose Apply. Nothing changes on the canvas until you make that choice.
4. 4Preview the complete row at store-thumbnail size and correct wrapping, repetition and weak first-slide copy.
5. 5Use Regenerate only when the direction is wrong; direct editing is faster when one or two words need work.

Treat the ASO fields as a separate draft

The panel can also suggest an app name, subtitle, promotional text and keyword field. These lines are not placed on the screenshot canvas. Copy them into your listing workflow, verify the character counts shown in the panel and check them against the current App Store rules before publishing.

• Do not repeat the same keyword across the app name, subtitle and keyword field without a deliberate reason.
• Keep the promotional text useful without depending on a price, rating or date that will quickly become stale.
• Have a fluent reviewer check localized store copy; a grammatically valid translation may still use the wrong product terminology.
• AI caption generations and Launch Kit generations share the account's current AI allowance. The panel shows usage and the reset date when a limit applies.